The Thomspon Challenge was held every August by locals in the Cattle Market pub in Preston until the mid-1990s. The aim of the challenge was to ride each wooden coaster operated by the Thompson family in one day, visiting Blackpool Pleasure Beach, Pleasureland Southport and Frontierland Morecambe.
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In 1982, the Blackpool Pleasure Beach company acquired a fourth park, Magic Harbor at Myrtle Beach, South Carolina for $1 million